Author(s): MeemAin for Education
Resource Type: Case studies
Countries: Regional, Saudi Arabia
Keywords: Citizen Engagement, Collaboration, Public Sector Innovation, Cloud Computing, Artificial Intelligence, Big Data
Educational solution "Malee" for financial literacy of Children
Source in Arabic: ENACT Case_study Malee, Saudi Arabia
Malee is a digital educational game for measuring and enhancing financial literacy of children aged 8 to 12 years, and it includes five main objectives focusing on the diversity sources of income, the importance of savings, setting priorities based on the needs and wants, planning purchases and identifying the effect of financial decisions, and encouraging charity work and social responsibility.
The game simulates real life situations that might face children where they might need decision-making skills and proper handling of money to clarify the effects of their decisions during the game. It includes behavioral indicators that were revised in collaboration with the Global Financial Literacy Excellence Centre (GFLEC), of the George Washington University, to ensure the accuracy of their measurements within the main educational objectives. The game also features the use of artificial intelligence and accounts for the principles of learning to provide motivation and a rich and enjoyable experience for children.
Principles support
- Responsiveness
- Trust
- Transparency
- Inclusiveness
- Effectiveness
Technology focus
Cloud computing - Cybersecurity technologies - Artificial intelligence - Big data
Purpose
The initiative aims to measure and enhance the level of financial literacy of children aged 8 to 12 years in the Kingdom and the Middle East, and to reach them through the "Malee" game application and in an innovative and safe mechanism.
Based on children’s experiences in the game, the level of their knowledge, behaviours and skills related to financial literacy can be measured, and better information can be provided to decision makers to support decision making and policy formulation that better serve the target group and contribute to the development of society.
Contributors/ Partners
Saudi Central Bank (SAMA)
Saudi National Bank (SNB)
Global Financial Literacy Excellence Center (GFLEC)
International Telecommunication Union (ITU)
Aflatoun International
Functions and/or Features
- An innovative tool for measuring the levels of financial knowledge and culture of children.
- Facilitate access and dissemination of the game locally and globally.
- Provide reliable data that can guide decision-makers in the efforts to enhance the quality of life.
Outcomes, impacts & changes
- Involve children and their parents in the game and its products, enabling them to acquire basic knowledge for making financial decisions.
- Measuring the levels of children financial literacy can help decision-makers adopt necessary initiatives for developing their financial literacy.
- Providing the game in three languages (Arabic, English and French) contributes to the ease of its deployment.
- The review of indicators carried out by a specialized team from the center for financial literacy GFLEC contributes to the accuracy and credibility of their measurement.
Challenges
- Develop "Malee" game and its products based on scientific and reliable references.
- Combining educational content with the stimulating and enjoyable aspects for the target age group.
- Verifying the accuracy and credibility of measurement indicators.
- Collaborating with experts and researchers in several focus areas for developing the game and its products.
- Ability to reach a large number of children in the early stages and during the corona pandemic.
Useful links
